2014 Annual Benefit

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2014 Annual Benefit & Auction

Dinner, Award Ceremony & Auction

April 28, 2014, 6pm
Tribeca Rooftop 2 Desbrosses Street, New York, NY 10013

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Auction Chair
Susan Kaufman
Editor, PEOPLE StyleWatch
Board of Directors, Reach Out and Read of Greater New York


Mills-Tannenbaum Award for Children’s Literacy
Todd Parr Children’s Book Author/Illustrator

Reach Out and Read of Greater New York Literacy Champion
Kevin McGeachy Executive Director, Steven and Alexandra Cohen Children’s Medical Center

Interested in sponsoring this event? Click to download Early Sponsorship Information.

About Todd Parr Photo courtesy of Jeff FieldingTodd Parr is the author of more than thirty books for children, including the New York Times bestselling The I Love You Book, The Earth Book, and The Thankful Book. He lives in Berkeley, California. For a complete list of Todd’s books and more information, visit toddparr.com. Photo courtesy of Jeff Fielding.
About Susan Kaufman Susan KaufmanSusan Kaufman has been the editor of People StyleWatch since its launch in November 2006. She oversees all aspects of the monthly celebrity fashion and beauty magazine. Susan was named “Editor of the Year” and People StyleWatch landed the #1 position as “Magazine of the Year” in Advertising Age’s 2010 A-List issue. Susan joined People Magazine in 2002 as the magazine’s first ever style director, responsible for all style and fashion coverage in the weekly magazine as well as special issues and all other editorial products developed by the magazine. Susan is on the Board of Directors of Reach Out and Read of Greater New York.
Kevin McGeachyAbout Kevin McGeachy  Kevin McGeachy is responsible for the operations at the Steven and Alexandra Cohen Children’s Medical Center. Previously, Mr. McGeachy was the Deputy Executive Director for CCMC.

Mr. McGeachy has assumed several progressively responsible roles within the Health System during the past 15 years. Prior to coming to CCMC, Mr. McGeachy was the Associate Executive Director at North Shore University Hospital at Manhasset, responsible for a variety of clinical and ancillary support departments and major facility construction projects. He began his career at North Shore – Long Island Jewish Health System in 1998 as part of an internal consulting group charged with examining integration opportunities among the various entities of the health system.

Before joining the Health System, Mr. McGeachy served as the Director of Health Policy for the Nassau Suffolk Hospital Council, an advocacy group representing the Hospitals on Long Island. In addition, he began his career at The Mount Sinai Medical Center in a variety of positions within the Division of Ambulatory Care.

Mr. McGeachy holds an MBA from Baruch College/Mount Sinai School of Medicine and received his bachelor’s degree from the Medical College of Virginia/Virginia Commonwealth University program in health administration. He is also a fellow in the American College of Healthcare Executives and serves on the Board of the Ronald McDonald House of Long Island.

About the Mills-Tannenbaum Award for Children’s Literacy – Founded by Gary Tannenbaum and Helen Mills, long-time advocates of children’s literacy in New York and dedicated supporters of the Reach Out and Read early literacy program, the award recognizes children’s book authors dedicated to promoting a lifelong love of reading in young children.  Learn about the 2013  Mills Tannenbaum Award Recipient, Robie H. Harris.

About the Young Leaders Executive Board

Reach Out and Read of Greater New York’s Young Leaders Executive Board aims to engage the next generation of Reach Out and Read volunteers and supporters through the creation of events, a speaker series, and other opportunities to interact directly with Reach Out and Read programs. By cultivating relationships with a new generation of leaders, the Young Leaders raise awareness about Reach Out and Read of Greater New York and garner support for its mission and the thousands of children and families served by its program.

Past Events

Winter Wine TastingWinter Wine Tasting!

On February 19th, our Young Leaders Executive Board hosted a fantastic Winter Wine Tasting to spread awareness and raise funds to support Reach Out and Read of Greater New York.

Learn more & see photos

Holiday Bonanza!  Live Music at Tammany Hall

Holiday Bonanza! 12/12/13

On Dec. 12, 2013 guests joined us for a night of live music at Tammany Hall in support of Reach Out and Read of Greater New York, hosted by our Young Leaders Executive Board.

Learn more & see photos

Twice a year, we hold conferences on current topics in the field of early literacy.  Registration is free and open to the public.

Growing Healthy Readers

Scholastic Inc.United Way of New York CityHALF-DAY LITERACY CONFERENCE

Tuesday, October 15, 2013 8:00am – 12:30pm New York, NY

#healthyreaders #ScholasticFACE @ReachOutReadNY @UnitedWayNYC

 See photos, video & a conference recap!

Growing Healthy ReadersReach Out and Read of Greater New York and United Way of New York City hosted Growing Healthy Readers: Half -Day Literacy Conference.  The conference focused on strategies to ensure that children from at-risk families develop on-track for success in school, and highlighted findings from the Campaign for Grade-Level Reading and the Growing Healthy Readers Starter Kit.  Held at the Scholastic Inc. headquarters in New York City, the Half-Day Literacy Conference brought together educators, medical providers, policy makers, children’s advocates, and early childhood specialists.  


Continental Breakfast


Traci LesterWelcome

Scholastic Inc.

Conference Overview

Traci Lester, Executive Director, Reach Out and Read of Greater New York

8:45am Lynda Baquero and Ralph Smith

Keynote Speaker

Growing Healthy Readers & The Campaign for Grade-Level Reading: Setting the Stage for Success in School

Moderator: Lynda Baquero, Correspondent, NBC4 New York Ralph R. Smith, Senior Vice President, The Annie E. Casey Foundation; Managing Director, The Campaign for Grade-Level Reading

9:30am Sarah Walzer

Panel Discussion

Parental Engagement: The Role of Families in Growing Healthy Readers

Moderator: Traci Lester, Executive Director, Reach Out and Read of Greater New York Sarah E. Walzer, Chief Executive Officer, The Parent-Child Home Program Roberta A. Holder-Mosley, RN, MSN, Director, Nurse-Family Partnership, NYC Department of Health and Mental Hygiene

10:15am Pamela Cantor, Lucy Friedman

Panel Discussion

Present & Engaged: School Readiness & Chronic Absence

Moderator: Jacqueline Jenkins, PhD, Vice President of Strategy, Research and Evaluation, United Way of New York City Pamela Cantor, MD, President and Chief Executive Officer, Turnaround for Children, Inc. Lucy Friedman, PhD, President, The After-School Corporation (TASC)

11:00am J. Emilio Carrillo, MD

Guest Speaker

Community Solutions to Promote Early Wellness

J. Emilio Carrillo, MD, MPH, Vice President, Community Health Development, NewYork-Presbyterian Hospital

11:45am Sheena Wright

Closing Remarks

Sheena Wright President and Chief Executive Officer, United Way of New York City

    The Campaign for Grade-Level Reading is a national effort to address major barriers to third grade reading proficiency—school readiness, chronic absence, and summer learning loss.

Learn about United Way of New York City’s Campaign for Grade-Level Reading:

In partnership with Scholastic Inc.

We periodically hold Community Events, including children’s books readings and speaker events, throughout the year.  Please check again for information on future Community Events, and learn about recent events below.

Closing the Achievement Gap

Perri Klass, MDA conversation with Dr. Perri Klass

Early Literacy Closes the Achievement Gap: Language is the Gift We Give Our Children

Tuesday, March 4, 2014
6:30pm – 8:30pm
The JCC in Manhattan
Dr. Perri Klass, who writes the monthly New York Times “18 and Under” column on child health, joined us for a conversation on the power of reading aloud to prepare children for school and bridge the growing achievement gap for children from low-income families.

Learn more and find resources related to Dr. Klass’s discussion

Early Literacy Awareness Week

August 10-16, 2014

Each August, we celebrate Early Literacy Awareness Week in conjunction with National Health Center WeekThis is a time to encourage families to foster a love of reading in our youngest children and prepare them for success in school. Health centers around the region help us celebrate with children’s book readings by special guests to highlight the importance of books in the lives of young children.  

PRESS RELEASE on the 2013 Early Literacy Awareness Week:

Back-to-School Checkups Get a Healthy Dose of Books

Copyright 2014 Reach Out And Read Greater New York